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Conclusions
One of the best ways to get consistent traffic to your site
with by getting other webmasters to add your link to their
pages. This results in direct traffic from people clicking on
the links, and indirect traffic because modern search engines
use links to determine how to rank a site in the search engine
results page. The more "quality" links a site has, the higher
it appears in the listings (quality is defined as other higher
ranking sites).
But why do webmasters want to provide links to other sites
anyway? On the surface, this seems to be counter-intuitive, as
a link is a way to leave a site. Why would anyone want to make
it easy for someone to leave a site? In other words, why do
webmasters add links to other sites from their own pages?
If you understand the reasons behind this phenomenon, then you
will be able to get others to link to your site.
To get links you have to give links - This is a very critical
piece of information that you would do well to remember. If you
freely add links to your own site, and those links strongly
reinforce your theme (or themes), then you will find that more
people want to link back to you.
Adding value for visitors - Perhaps the best reason for adding
a link is to add value for your visitors. Let's say you have
written a page about sewing with a nice article, some graphics
and a good layout. To enhance your visitors experience of your
site (and to increase their knowledge) you might include a few
links (one to half a dozen) to quality pages about sewing. These
external pages should provide additional information supporting
your own page and most definitely should fit in with the theme
(the subject) of your site (and page).
It's usually wise to open these links in a new browser window.
This allows your visitors to get the additional information
without leaving your page. When they are finished reading the
referenced material, they simply close the window to return to
your site.
In these instances, you are typically not interested in a link
exchange, per se. Your primary motivation is to add value for
your visitors.
Richard Lowe Jr.
http://www.internet-tips.net... Lowe Jr. is the webmaster of Internet Tips And Secrets at http://www.internet-tips.net - Visit our website any time to read over 1,000 complete FREE articles about how to improve your internet profits, enjoyment and knowledge.